A fresh wave of adtech startups is changing how brands connect with audiences. With $5M–$10M in funding, these 15 companies are building tools that enhance targeting, automate campaigns, and deliver more personalized experiences. They’re making advertising smarter, faster, and more data-driven.
The Future of Brand Innovation | 15 Startups Shaping the Advertising World
From creative automation to AI-powered insights, these startups are helping brands stand out in a crowded digital world. Backed by strong investor confidence, they’re driving the next era of ad innovation.
Let’s meet the adtech startups fueling smarter brand growth.
| Company Name | Founded | Location | Employees | Last Funding Amount | Last Funding Date | Total Funding |
|---|---|---|---|---|---|---|
| Boostly | 2017 | Lehi, Utah | 11-50 | $5.6M | Aug 6, 2024 | $5.6M |
| Sabio Holdings | 2017 | Santa Monica, California | 101-250 | $10M | Jul 31, 2024 | $10M |
| LinkBy | 2020 | Sydney, NSW, Australia | 1-10 | A$4M | Jun 17, 2024 | A$9M |
| Nurture Boss | 2020 | Scottsdale, Arizona | 11-50 | $4M | Dec 3, 2024 | $7.951M |
| OneScreen.AI | 2020 | Boston, Massachusetts | 11-50 | $4.7M | May 30, 2024 | $9.37M |
| Overplay | 2020 | New York, New York | 11-50 | $410.35K | Mar 30, 2024 | $5.11M |
| ArcSpan Technologies | 2020 | New York, New York | 1-10 | $782.35K | Mar 13, 2024 | $6.78M |
| MutualMarkets | 2021 | Franklin Lakes, New Jersey | 51-100 | $2.44M | Oct 1, 2024 | $5.44M |
| Neon Flux | 2020 | Miami, Florida | 11-50 | $200K | Jun 20, 2024 | $9.3M |
| Forever Network | 2015 | Sydney, NSW, Australia | 11-50 | $6M | Mar 26, 2024 | $6M |
| Good-Loop | 2016 | London, England, UK | 11-50 | $434.29K | Apr 18, 2024 | $8.54M |
| Veesual | 2020 | Paris, Île-de-France, France | 1-10 | $7.5M | Apr 17, 2024 | $7.62M |
| Strique | 2023 | Mumbai, Maharashtra, India | 11-50 | $10M | May 31, 2024 | $10M |
| Xpln.ai | 2022 | Paris, Île-de-France, France | 1-10 | €7M | Oct 15, 2024 | €7M |
| Cuttable | 2021 | South Yarra, Victoria, Australia | 11-50 | $5.5M | Jul 23, 2024 | $5.5M |
1. Boostly
- Founded: October 2017
- Location: Lehi, Utah
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $5.6M (Latest Round: August 6, 2024)
- Total Funding Amount: $5.6M
Boostly is an advertising technology company that helps businesses boost their online visibility and marketing efforts. Their platform provides a suite of tools designed to optimize digital marketing campaigns, from social media advertising to search engine optimization. By leveraging data-driven insights and automation, Boostly helps businesses increase engagement, drive conversions, and maximize their return on investment in digital marketing. The company focuses on providing tailored solutions for small and mid-sized businesses looking to enhance their online presence.
2. Sabio Holdings
- Founded: 2017
- Location: Santa Monica, California
- Industry: Advertising
- Number of Employees: 101-250
- Last Funding Amount: $10M (Latest Round: July 31, 2024)
- Total Funding Amount: $10M
Sabio Holdings is an advertising technology company that specializes in mobile and connected TV advertising solutions. Their platform offers data-driven insights and tools for programmatic ad targeting, campaign optimization, and real-time analytics. By utilizing AI and machine learning, Sabio helps businesses enhance their advertising strategies, maximize engagement, and improve ad performance across digital and OTT channels. Their solutions are designed to provide advertisers with a more personalized and efficient approach to reach their audience and drive results.
3. LinkBy
- Founded: 2020
- Location: Sydney, New South Wales, Australia
- Industry: Advertising
- Number of Employees: 1-10
- Last Funding Amount: A$4M (Latest Round: June 17, 2024)
- Total Funding Amount: A$9M
LinkBy is a performance-driven advertising platform that connects premium brands with top-tier publishers through a seamless, pay-per-performance model. By enabling advertisers to place their content within trusted media outlets without upfront costs, LinkBy helps brands drive engagement, increase credibility, and optimize marketing spend. The platform leverages AI and data-driven insights to match content with relevant audiences, ensuring higher conversion rates and measurable ROI. Through its innovative approach, LinkBy is reshaping the digital advertising landscape by making high-quality media placements more accessible and cost-effective for brands.
4. Nurture Boss
- Founded: 2020
- Location: Scottsdale, Arizona
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $4M (Latest Round: December 3, 2024)
- Total Funding Amount: $7.951M
Nurture Boss is a marketing and customer engagement platform designed to help businesses optimize their client relationships and improve customer retention. With a focus on automation and personalized marketing strategies, Nurture Boss enables companies to nurture leads, strengthen customer loyalty, and drive conversions through targeted campaigns. By integrating data-driven insights and AI-powered automation, the platform streamlines the process of maintaining long-term, meaningful relationships with clients while enhancing overall marketing effectiveness.
5. OneScreen.AI
- Founded: March 2020
- Location: Boston, Massachusetts
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $4.7M (Latest Round: May 30, 2024)
- Total Funding Amount: $9.37M
OneScreen.AI is an innovative advertising platform focused on optimizing and automating the digital out-of-home (DOOH) advertising space. By leveraging AI and data analytics, OneScreen.AI helps businesses target the right audience in real-time and measure the effectiveness of their DOOH campaigns. Their platform provides advanced tools for ad placement, dynamic content delivery, and performance tracking, allowing advertisers to enhance their campaigns and maximize engagement across physical locations and digital displays.
6. Overplay
- Founded: 2020
- Location: New York, New York
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $410.35K (Latest Round: March 30, 2024)
- Total Funding Amount: $5.11M
Overplay is an innovative advertising company specializing in data-driven solutions for enhancing brand visibility and engagement. Their platform uses AI and analytics to optimize ad campaigns and improve targeting, enabling businesses to reach their ideal audience across multiple channels. By providing real-time insights and performance tracking, Overplay helps companies make informed decisions, refine their marketing strategies, and drive better results in both digital and traditional advertising spaces.
7. ArcSpan Technologies
- Founded: 2020
- Location: New York, New York
- Industry: Advertising
- Number of Employees: 1-10
- Last Funding Amount: $782.35K (Latest Round: March 13, 2024)
- Total Funding Amount: $6.78M
ArcSpan Technologies is a cutting-edge advertising technology company focused on helping businesses optimize their digital advertising efforts. The platform uses advanced data analytics and machine learning to improve ad targeting, content delivery, and performance measurement across various digital channels. With an emphasis on efficiency and scalability, ArcSpan Technologies enables businesses to maximize their advertising ROI, streamline campaign management, and enhance audience engagement, providing them with the tools to succeed in a rapidly evolving digital landscape.
8. MutualMarkets
- Founded: February 10, 2021
- Location: Franklin Lakes, New Jersey
- Industry: Advertising
- Number of Employees: 51-100
- Last Funding Amount: $2.44M (Latest Round: October 1, 2024)
- Total Funding Amount: $5.44M
MutualMarkets is an advertising technology company that specializes in providing businesses with tools to enhance their digital marketing strategies. The platform leverages data analytics, AI, and automation to optimize ad targeting, maximize customer engagement, and improve ROI. By offering a range of services that include campaign management, analytics, and performance tracking, MutualMarkets helps companies create effective, data-driven advertising campaigns across digital channels, ensuring they reach the right audience with the right message at the right time.
9. Neon Flux
- Founded: 2020
- Location: Miami, Florida
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $200K (Latest Round: June 20, 2024)
- Total Funding Amount: $9.3M
Neon Flux is an advertising technology company focused on providing creative, high-impact digital campaigns. Their platform combines advanced data analytics and cutting-edge creative strategies to help businesses increase their digital presence and drive brand awareness. Neon Flux specializes in programmatic advertising, ensuring that companies can efficiently target their audiences with relevant content across multiple digital channels. By utilizing real-time data and innovative marketing techniques, Neon Flux delivers measurable results for brands seeking to enhance their customer engagement and overall campaign effectiveness.
10. Forever Network
- Founded: 2015
- Location: Sydney, New South Wales, Australia
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $6M (Latest Round: March 26, 2024)
- Total Funding Amount: $6M
Forever Network is a digital media and advertising company specializing in sports-focused content and marketing solutions. Through its innovative media platforms and strategic partnerships, the company delivers high-impact advertising campaigns that engage audiences across social media, digital publishing, and branded content. By leveraging data-driven insights and creative storytelling, Forever Network helps brands connect with sports enthusiasts, drive audience growth, and maximize digital engagement across various online platforms.
11. Good-Loop
- Founded: 2016
- Location: London, England, United Kingdom
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $434.29K (Latest Round: April 18, 2024)
- Total Funding Amount: $8.54M
Good-Loop is an ethical advertising platform that connects brands with social impact by turning ad engagement into charitable donations. Their technology enables advertisers to create purpose-driven campaigns where a portion of ad revenue is donated to chosen charities when users engage with the content. By blending marketing with corporate social responsibility, Good-Loop helps brands drive meaningful engagement, enhance brand loyalty, and contribute to positive global change, making advertising more impactful for businesses and communities alike.
12. Veesual
- Founded: June 2020
- Location: Paris, Île-de-France, France
- Industry: Advertising
- Number of Employees: 1-10
- Last Funding Amount: $7.5M (Latest Round: April 17, 2024)
- Total Funding Amount: $7.62M
Veesual is an AI-powered advertising and e-commerce platform specializing in virtual try-on technology for fashion brands. By leveraging advanced computer vision and machine learning, Veesual allows consumers to visualize clothing on various body types, enhancing the online shopping experience and reducing return rates. The platform helps fashion retailers create more personalized and engaging marketing campaigns, improving customer satisfaction and boosting conversion rates through highly interactive and visually appealing digital experiences.
13. Strique
- Founded: May 11, 2023
- Location: Mumbai, Maharashtra, India
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $10M (Latest Round: May 31, 2024)
- Total Funding Amount: $10M
Strique is an innovative advertising technology company focused on performance-driven digital marketing solutions. By utilizing AI-driven analytics, programmatic advertising, and personalized content strategies, Strique helps brands optimize ad campaigns for maximum engagement and ROI. The platform offers advanced targeting capabilities, real-time performance tracking, and automated ad placements, enabling businesses to connect with the right audience efficiently. With a data-centric approach, Strique empowers advertisers to drive measurable results and enhance their digital presence in a competitive market.
14. Xpln.ai
- Founded: 2022
- Location: Paris, Île-de-France, France
- Industry: Advertising
- Number of Employees: 1-10
- Last Funding Amount: €7M (Latest Round: October 15, 2024)
- Total Funding Amount: €7M
Xpln.ai is an AI-driven advertising technology company specializing in predictive analytics and automated campaign optimization. The platform leverages machine learning to analyze consumer behavior, optimize ad placements, and enhance targeting precision. By offering real-time insights and AI-powered recommendations, Xpln.ai enables brands to maximize the effectiveness of their digital advertising strategies, reduce wasteful spending, and improve overall campaign performance in an increasingly data-driven marketing landscape.
15. Cuttable
- Founded: 2021
- Location: South Yarra, Victoria, Australia
- Industry: Advertising
- Number of Employees: 11-50
- Last Funding Amount: $5.5M (Latest Round: July 23, 2024)
- Total Funding Amount: $5.5M
Cuttable is a creative advertising technology company that specializes in dynamic content generation and automated video editing for digital marketing campaigns. By utilizing AI-driven tools, Cuttable enables brands and advertisers to create high-quality, customized video ads at scale. The platform streamlines the ad production process, reducing costs and turnaround times while maximizing engagement across social media, display networks, and streaming platforms. Cuttable empowers businesses to enhance their digital storytelling and improve audience interaction through visually compelling and data-optimized content.
Conclusion
With $5M to $10M in funding, these 15 advertising startups are helping brands innovate faster and connect smarter. From AI-driven ad platforms to creator tools and real-time campaign analytics, their solutions are transforming how businesses reach, engage, and retain customers. This new wave of ad tech is making marketing more personalized, data-driven, and impactful.
FAQs
Q. Why are advertising startups attracting significant funding?
A. Investors see potential in data-driven, AI-powered, and tech-driven advertising solutions that enhance targeting, engagement, and return on investment for brands.
Q. What types of innovations are these startups introducing?
A. They focus on AI-driven ad personalization, programmatic advertising, augmented reality (AR) campaigns, influencer marketing platforms, and data analytics for performance tracking.
Q. How do these startups help brands improve advertising strategies?
A. By using advanced algorithms and consumer insights, they enable brands to deliver highly targeted, personalized, and effective ad campaigns.